Semrush’s Content Toolkit is a smart AI content solution that finds content ideas for your business and generates high-ranking content.
It combines Semrush’s SEO data with powerful AI and web analysis to make your content authentic, engaging, and optimized for search engines.
Ready to get started? Explore the Content Toolkit setup guide.
How Can the Semrush Content Toolkit Help Me?
The Content Toolkit helps marketers and business owners create quality content and get more organic traffic—easier and faster.
Use it to:
- Discover topic ideas for your website
- Create SEO content briefs
- Write content in your unique brand voice
- Generate full blog posts and send them directly to WordPress
- Optimize your drafts for engagement and rankings
- Polish your writing on the go with the browser extension
What Does It Include?
The Content Toolkit provides the following tools:
Topic Finder finds data-backed content ideas with high traffic potential. Enter a seed keyword and get a list of relevant topics, complete with intent, keyword difficulty, and search volume—all based on real-time Semrush data.
SEO Brief Generator creates structured content briefs with everything you need in order to rank: competitor-based outlines, keyword clusters, title and meta suggestions, and search intent analysis. Customize them as you need, then share with your team or writer.
AI Article Generator writes long-form articles in minutes, using AI and Semrush’s SEO data. Input your topic, region, and brand voice to generate an original draft that’s optimized for readability, structure, and your target keywords.

Chrome Browser Extension improves your writing anywhere online. Rephrase, simplify, or optimize your copy in real time, on any website or platform. You can also use it to generate new copy on the go and check grammar.
Frequently Asked Questions