SplitSignal measures Organic Clicks (this includes clicks from Web, Image, News and Video search types) from domains connected to Google Search Console. Additional GSC data is available upon request for paid users. Have a suggestion on some other metrics? Feel free to contact firstname.lastname@example.org
In order to run a test, we need a minimum of 300 pages and 100k clicks (on those pages) over the last 100 days. These thresholds guarantee that the test will have a statistical model that can support a significant result. In short, the more traffic and pages the domain has, the better the chances are for a statistically significant test. We may revisit these thresholds when more data becomes available.
SplitSignal splits the pages for you. It utilizes 100 days of historical clicks data to come up with two statistically similar groups of pages. Such split increases the accuracy of the test and controls to external factors like seasonality and spikes in clicks.
You will find a detailed answer in the dedicated article.
Yes, you can run as many tests as your domain allows (as long as you have at least 300 pages per test and 100k in clicks to those pages). It is important to note that once a page is selected for a test, it cannot be selected for another test while it is still running with the first test. You would have to wait until the first test is complete or stopped in order to use that page again.
- SplitSignal analyzes access logs of requests by SplitSignal’s JS snippet to improve the tools quality and for use in certain tool features (i.e. tracking Googlebot visits). The lifetime of logs data is 45 days. After 45 days, the logs are removed and SplitSignal no longer has any access to them.
- SplitSignal or Semrush doesn't share any data related to your SEO split-testing with 3rd parties or other Semrush tools.
- SplitSignal does not place any cookies onto the customer's browsers.
To do this, you will need to add the JS snippet code to the HTML code of every page on your website. You can do this either manually or using Google Tag Manager.
It is better to place the code as close to the top of the page as possible, inside <head> or <body> tags. This will allow the code snippet to load and apply the test changes faster.
- SplitSignal FAQ
- Issues with Crawling a Domain
- What on-page changes are available for testing in SplitSignal?
- How to use the upload variables feature (import from file)?
- How to Read SplitSignal Test Results?
- SplitSignal Pre-SEO Test Launch Checklist
- SEO Split-Testing: Is My Website a Good Fit?