The SEO, SEM, PPC and Content Marketing Blog - Semrush

What is SEO

11 min read

SEO Marketing: A Beginner’s Guide to Ranking Higher

Improve your website’s visibility with this actionable beginner’s guide to SEO marketing.

Kari DearieDec 01, 2023

Marketing Basics

9 min read

Competitive Intelligence: What It Is & How to Gather It

Competitive intelligence is actionable information about your competitors, target customers, and market.

Semrush TeamDec 01, 2023

Social Media

17 min read

Reddit Marketing 101: How to Successfully Market on Reddit

Discover tips for effective Reddit marketing in this comprehensive guide. Start marketing on Reddit today.

Adomas ŠulcasNov 30, 2023

Marketing Basics

9 min read

Programmatic Advertising Guide: Definition, Types, & More

Learn everything you need to know about programmatic advertising, from types to pros and cons.

Boris MustapicNov 30, 2023

Link Building

8 min read

Broken Links: Common Causes and How to Fix Them

Broken links can severely impact your website. Learn common causes and how to find and fix them.

Sean CollinsNov 30, 2023

Keyword Research

7 min read

Buyer Intent Keywords: What They Are & How to Find Them in 2024

Buyer intent keywords are search terms that indicate a user’s readiness to purchase. Here‘s how to find them.

Carlos SilvaNov 30, 2023

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Editors' Choice

SEO

11 min read

How to Remove Outdated Content Using Google Tools

Learn how to remove outdated content from search results with these two Google tools.

Aleksandra Beka JovicicNov 21, 2023

9 Product Launch Ideas That The Pros Use

SEO

22 min read

15 Creative Product Launch Ideas to Ignite Your Brand’s Growth

Discover 15 effective product launch ideas to skyrocket your business growth and help you meet your goals.

Zhenya ZerkalenkovOct 13, 2023

SEO

14 min read

International SEO: Best Practices for Global Online Success

Learn how to optimize your website for global search engines and reach new audiences worldwide with effective international SEO strategies.

Stefana ZarićSep 26, 2023

SEO

11 min read

14 Content Marketing Metrics to Track for Success

Measure the success of your content marketing strategy with these 14 important content marketing metrics.

Ankit VoraSep 22, 2023

SEO

13 min read

Bing vs. Google: Comparing the Two Search Engines

Uncover the history, features, data collection practices, and SEO requirements of Google vs. Bing.

Marilyn WilkinsonSep 22, 2023

SEO

7 min read

17 Best SEO Blogs & Bloggers to Follow in 2023

The best SEO blogs include Semrush, Backlinko, Search Engine Journal, and Google Search Central.

Michelle OfiweSep 15, 2023

Marketing

19 min read

26 Successful Ecommerce Marketing Strategies to Get You Started

These ecommerce marketing strategies will help boost sales and drive organic traffic to your online store.

Semrush TeamSep 27, 2023

Marketing

10 min read

Branded Content: What It Is & How to Create It

Branded content is content that shows your company’s values in a way audiences can connect with. It’s a great way to boost brand awareness.

Kristen CantorSep 18, 2023

Marketing

10 min read

How to Hire a Marketing Agency for Your Business (4 Steps)

Are you struggling to focus on your business AND do all of the marketing yourself? That’s where hiring a marketing agency can truly pay off. Dive into our quick 4-step guide to get started.

Victoria LiaonenkaJan 12, 2022

Marketing

8 min read

Not Just Another Digital Marketing Trends 2022 Post

It’s the end of 2021, and yes, it’s that time of the year — when you prepare for the winter holidays, drown yourself on Amazon in search of the perfect gift, and expect a deluge of “Digital Marketing Trends for 2022” posts. Well, if you think you’re opening up another “voice search is the next search” write-up, you’re in the wrong.

Andrew WardenDec 21, 2021