Instant Video Creator is a video creation app developed by Vidon.ai. With the app, you can generate a video from an existing blog article link (using AI) or use the AI Prompt template to create a video based on the script written by AI.
After creating your video, you can promote an article, embed the video for your blog post, or reach new audiences on social media (e.g., TikTok, YouTube, and Instagram).
Instant Video Creator offers three templates to generate videos, including:
- Blog to Video
- AI Prompt
- Blank Template
You can also create unique videos from scratch using a blank template.
The Benefits of Instant Video Creator
Instant Video Creator is ideal for marketers who utilize the content marketing channel and want to improve page rankings.
The most common ways to use these videos are through social media promotion or as embedded videos on your website.
Here are some of the main benefits of using Instant Video Creator:
- Create branded videos in minutes
- Improve Google rankings
- Win featured snippets
- Position videos in Google Search Videos
- Catch more attention in social media posts
- Get organic content pushed through to user feeds
- Share across multiple social media channels
Utilizing videos more—whether on social media or on your website—helps increase time on page, engagement, reach, click-through rate, Google rankings, and audience growth.
Pricing
Marketers who use Instant Video Creator can make high-quality videos for an affordable price.
The base subscription is $24 a month for five credits. You will be charged one credit for each video you export by pressing the "Export Video" button. Exported videos can be downloaded unlimited times.
If your posting frequency increases each month, you can add monthly credits to create more videos.
The pricing add-ons are as follows:
- Pro plan: $60/month
+15 more credits
+ ability to upload your own music - $24/month
+5 credits - $100/month
+30 credits
Without a base subscription, you have one credit to try out the app, which allows you to export one created video in three ratios - Landscape (16:9), Portrait (9:16), and Square (1:1).
Please note that you'll need a paid Instant Video Creator subscription to create videos longer than one minute using the AI Promt template.
How To Use Instant Video Creator
Instant Video Creator is easy to use. Here’s how to start making your AI-generated videos. For this demonstration, we’ll use a blog post template.
Step 1: Choose Your Template
Before you start creating your video, you’ll need to choose a template to work with.
For the Blog to Video template, you’ll need a URL from the blog post to generate the video’s information automatically. Please note that information is automatically pulled only from the posts written in English.
For articles in other languages, you’ll need to add information manually.
To get started, click on the “Blog to Video” template.
Step 2: Add Your Information
For the blog post video, you’ll want to add your desired URL and choose the collection from which the images will be taken, then click “Create Video.”
Wait a few moments for the information to generate.
Step 3: View Your Rough Video Draft
After your upload is complete, Instant Video Creator will display the information pulled from your blog post.
If you are happy with the video, you can leave the content as is, or you can manually change the generated information to customize your video.
There are a few ways to customize your video, and the next few steps will show you how to do that.
Step 4: Change the Voice, Style, Music, and Media of Your Video
In the left sidebar of Instant Video Creator, you can change the voice, style, music, and media in the video. We will demonstrate how to change the video content in Step 5.
To change the voice, style, and music, click any icon on the left sidebar.
Clicking on each icon will bring up a prompt that allows you to change the voice, style, music bed, and media.
To change the voiceover, click on the voice icon. From here, you can choose the language, the accent, and the gender of the voice to suit your video. Adjust the pitch and speed of the voice for an ideal sound. You can also disable the voiceover if it isn’t needed in your video.
To change the appearance, click on the “Style” icon.
This will allow you to choose one color (this could be a primary brand color). It also allows you to choose a font that closely matches your brand.
When changing the music bed, you can select from the music already provided by Instant Video Creator, turn the background music off, or upload your own MP3 file.
If you choose to upload your own music, make sure the song is royalty-free to avoid any legal issues or that you have purchased the rights to the song.
You can also search a library of royalty-free images and videos to add to your video in the “Media” section. You’ll also be able to find illustrations made in different styles that adjust the color based on the previously chosen Primary color.
Any edits you make will be autosaved as you work on your video.
Step 5: How To Change the Content of Your Video
For the Blog to Video template, the content in your video is automatically generated from the article you’ve written. However, you can adjust the content in your video in a few steps.
Start by locating the settings that allow you to change each block in your video. They appear as your cursor hovers over each block.
To change the block’s style, pattern, animation, color, and voice, click on the cog icon. You can also choose to enable or disable the subtitles and sound effects. Please note that the settings available for each type of block can differ.
If you want to add another block, you can click the “+” and choose from these types of blocks: Heading, Subheading, Text, Media, Call to Action (CTA), Quote, List, Callout, and Code.
Finally, if you want to rearrange the blocks in the video, click on the six-dot icon and drag the block to its new position.
When editing the content, hover over the blocks to directly edit the auto-generated content.
Some words/phrases can be shown and not spoken. To do this, you need to write a word/phrase in square brackets [...]. For example: write [Semrush] to show “Semrush” in subtitles but not pronounce it.
To change how a word/phrase is pronounced, you can write it like this [text]{text spelled phonetically}. For example: [Microsoft]{Micro soft}. "Microsoft" will appear in the subtitles, but it will be pronounced "Micro soft".
You can also add a pause in your text. Type "<0.5s>" to add a 0.5-second pause or "<5s>" to add a 5-second pause. These can be placed anywhere in the text. Pauses can be up to 10 seconds long.
Hover over the orange call to action (CTA) block to change the text and the logo that displays at the end.
Go to the “Tools” button in the upper right corner of the interface and choose “Add translations,” which will automatically translate your video into other languages.
Once you’ve altered your video to your liking, play your video a few times to make sure everything appears correctly.
Step 6: Download Your Video
Once you have perfected your video, you can download it using one credit from your plan. If you don’t have credits yet, you can easily purchase them upon downloading your video.
To download your video, click the blue button labeled “Export Video” The exported video will be available for download in three ratios - Landscape (16:9), Portrait (9:16), and Square (1:1).
You can also download videos in a batch. You can change Video Title, Voice, Style, and Music in a spreadsheet-like Batch editor. 
Blank Template
If your ideas don’t fit the provided templates, you can create your own using a blank template. The blank template gives you some brief instructions on how to add a new block to get started.
When you click on the “+ Add a video block” you will see some options for what kind of block to add.
AI Prompt
With the AI Prompt template, there's no need to rely on an existing blog post for video creation using the Blog to Video template or to have pre-written text when starting a video from scratch with the Blank Template.
The AI Prompt template simplifies video creation by generating a script and finding relevant images based on your provided topic.
Here are five simple steps to create a video using this template:
- Choose a topic: Start by entering the topic for your video. The AI will use it to generate your video script.
- Select the video length: Choose the length of your video. Shorter videos will be faster-paced, while longer videos will be more in-depth. Note that only users with paid subscriptions can create videos longer than one minute using this template.
- Pick your primary color: Select the primary color you want to use in your video. Each section and illustration will adjust based on the primary color you set up. You can choose from the available palette or enter your hex code.
- Choose an image collection: Select the style of illustrations that you want to use in your video. Alternatively, choose the Stock images option, and the AI will find suitable images from the stock.
- Create your video: Click the 'Create video' button after finalizing your setup options. The AI will generate your video, ready for your editing touch.
If you're unsure of which topic to choose, you can use the Idea Generator. Simply describe your products or company, and the AI will help you come up with ideas.
Frequently Asked Questions
If you have other questions about the App Center or the Instant Video Creator app, please contact us at app-center@semrush.com.