State of Search: Discover How the Web Changed in 2021Will the world of Search ever be the same again? How suitable will pre-pandemic tactics be in today’s climate? The State of Search 2021 analyzes and contains everything you need to plan your post-pandemic growth strategy.
[Survey] Small Business Marketing Challenges and How to Overcome ThemIn 2020 the whole world changed. As everyone around the globe was impacted by COVID-19, small businesses everywhere had to face the change head-on. They had to mitigate shutdowns, new safety requirements, and a tough economic market. We conducted a survey-based study to reveal the biggest marketing challenges that small businesses are now facing.
In the spring of 2021, we focused one of the SEO Reality Show episodes on the approach one of our agency partners, Re:signal, took to help their client, Learning with Experts, increase their organic traffic. Now that several months have passed, we want to circle back on that story and provide some results from their hard work and close collaboration.
All franchise owners should have a social media plan in place for their franchisees to avoid potential online reputation management disasters, and to keep the brand voice consistent. In this post, we will break down what Burger King did to reach social media greatness, and see a crisis that occurred anyway. See the 7-step plan that can help you avoid social media problems in the future.
With voice search so hotly discussed and debated this year, we decided to produce a study that will offer data you need. Discover which ranking factors are critical for success to do well on Android & other Google devices. Our findings will offer great insights to SEOs and marketers worldwide.
Facebook Ads is a business channel only if you know how to set up and run profitable campaigns. If you have an ecommerce business, Facebook Ads can be extremely powerful. In this article, you‘re going to read the 3 main mistakes to avoid before doing Facebook Ads, and see 3 steps to create a successful Facebook Ads Strategy for ecommerce.
How do you promote your product when there’s nothing new to report? In this post, you‘ll learn some of the cheapest and quickest ways to entertain your users and get them to test your product. Explore the power of occasion-based marketing with Semrush!
Page load speed is both a very important user experience factor and a Google ranking factor. Semrush studied 150,000 websites to find out which website performance mistakes are the most common, and which should get extra attention. Keep reading to find out what you can do to improve your website‘s performance.