Content Strategy

Developing a content strategy is a big task; we‘re here to make it easier. Read our blog to get content strategy tips and ideas.
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A Content Strategy Template

Content Strategy

14 min read

How To Create a Content Strategy Template

Having a solid content strategy is a sure-fire way to get a competitive advantage, but too few marketers take the time to properly put one together. In this guide, we share a proven step-by-step process to help you to build out a content strategy template from scratch and focus your efforts on driving success from your content.
James BrockbankOct 01, 2020
Content Gap Analysis

Guide to Content Gap Analysis: Steal Competitor Traffic

This content audit and gap analysis works no matter what stage your website is in, whether your client has just onboarded or has been with you for nearly a decade. Plus, the beauty of automation courtesy of integrating the SEMRush platform and Google Sheets tools means you can spend more time analyzing--and less time copying and pasting between CSVs--while diagnosing your client’s site.
John ReineschSep 28, 2020
B2B Content Marketing guide
How to measure content marketing

Content Marketing ROI: How To Measure Your Success

Marketers say that improving their content measurement is a top priority for 2020, but some aspects of content marketing are easier to quantify than others. What are your most successful content marketing campaigns, channels, and assets? How do you know? Find out how to evaluate metrics in this article.
Ben JacobsonJun 16, 2020