The SEO, SEM, PPC and Content Marketing Blog - Semrush

Content hub
SEO Split Test Result: Adding Month and Year to Page Title
Guide to Canonical Tags and URLS
Meta Tags for SEO

On-page SEO

7 min read

Beginner’s Guide to Meta Tags for SEO

Meta tags provide information about a webpage and directly influence how search engines view a website. In this beginner’s guide to meta tags, learn how to optimize your on-page SEO with meta tags. You’ll also get tips on the best tools to use. We cover basic title tags to robots and viewport meta tags.
Connor LaheyNov 04, 2022
The Ultimate 2021 Guide to Content Distribution (+ Infographic)
The Definitive Guide to Ecommerce SEO

Ecommerce

18 min read

The Definitive Guide to Ecommerce SEO

This step-by-step ecommerce SEO guide breaks down everything you need to know for ecommerce websites. With tips and strategies on keyword research, backlink building, technical SEO, and more to help you optimize your site effectively.
Kelly LyonsNov 02, 2022
Editors' Choice
rich snippets
SEO Tips for Beginners
Why Google’s 10 Blue Links Will Have to Go (Eventually)
Picking Apart the December 2021 Product Review Update Page by Page 
SEO Clinic Episode II: Hands-on Landing Page Optimization Tips
google website analytics
How to Hire a Marketing Agency for Your Business
Digital Marketing Trends 2022

Marketing

8 min read

Not Just Another Digital Marketing Trends 2022 Post

It’s the end of 2021, and yes, it’s that time of the year — when you prepare for the winter holidays, drown yourself on Amazon in search of the perfect gift, and expect a deluge of “Digital Marketing Trends for 2022” posts. Well, if you think you’re opening up another “voice search is the next search” write-up, you’re in the wrong.
Andrew WardenDec 21, 2021
sem marketing
email marketing
cpa marketing
Marketing Campaign Guide for Businesses and Agencies
top trending topics
Supercharge Your Content Marketing
types of pillar page
brand storytelling
website content
how-to-create-a-techincal-content-brief-for-bakery

Content

6 min read

How an Agency Created an Effective Technical Content Brief for a Bakery Client

As a part of our SEO Reality Show series, we keep telling you our story of how one SEO agency is developing a blog for their bakery client from Florida. The agency has already chosen the list of impactful topics and a website content plan. Now it’s time to create content! In this blog post, we’ll show you the example of preparing a technical content brief for the article topic “How to make a Cuban sandwich.
Anna KocheguraOct 27, 2021